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Usable Products conducted 12 one-on-one usability interviews on handsets each with a different version of the handset user interfaces.
Verizon Wireless Get it Now™ service provides their users with access to ringtone, wallpaper, game and application vendors. Verizon wanted a usability comparison between two mobile phone user interfaces and how these UI’s interacted with their Get It Now service.
The performance of each user interface was measured for the complete purchase process from connection to Get It Now™, through media browsing, pruchase and installation. Verizon received quanitiative data on the performance and user preference differences along with our qualitative analysis of their service as accessed through the two user interfaces studied.
- 12 moderated usability interviews
- Full video
- video highlights pinpointing issues and strengths of each handset.
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